Behavioral Health Work is Different
Your marketing partner should fully understand that.
designRoom is a behavioral health marketing and branding agency for organizations doing meaningful work in mental health, addiction treatment, healthcare, recovery, and human services.
We've spent years working alongside organizations like yours, learning what makes this work different and what it takes to communicate it well. We understand that success isn't always about selling more. Sometimes it's:
- Filling a program;
- Making a referral easier;
- Helping someone find treatment;
- Building awareness in a community;
- Raising support;
- Or recruiting the people you need to do the work.
We also understand the reality behind the work. Budgets are limited. Marketing teams are often small. Programs change. Audiences multiply. And the organization you are today may look very different from the one you were five years ago.
We help health driven organizations get clear on who they are, communicate what they do, and connect with the people they need to reach.
Your work is complicated. Your message shouldn't be.
Behavioral health and healthcare organizations have a lot to communicate, often to a lot of different people.
Clients and families need to understand services. Physicians and other providers need to know when and how to refer patients. Donors need to see impact. Employees need to understand and believe in the organization they're part of. And the community needs to know what you do and why it matters.
When those messages aren't clear or consistent, even good marketing can fail.
We help bring everything into focus, from brand positioning and healthcare branding to websites, content, campaigns, and ongoing marketing initiatives. The goal is to make your organization easier to understand, easier to find, and easier to connect with.
We've worked with organizations like yours.
You don't learn behavioral health by reading about it.
designRoom has worked with organizations across behavioral health, mental health, addiction treatment, recovery, healthcare, as well as those who support these providers. That experience gives us a deeper understanding of the audiences, challenges, regulations, funding realities, referral relationships, and organizational complexities that shape this type of work.
Healthy Brands Start Here.
Does your brand support sustainable growth?
Your brand is so much more than a fancy logo, eye-catching color palette, and an informative website. Healthy brands must inspire sustainable engagement and align with everyone in your organization — reflecting your vision, mission, core values and marketplace position.
Watch Jonathan Lee, Founder & CEO of Signature Health talk about his rebrand experience.
What we're thinking about.
Insights on behavioral health marketing, branding, websites, content, and the challenges facing organizations that serve people.
